Hi-tech Material Watches Challenge The Traditional Watchmaking Skills

Innovative materials have a great effect on the development of watches. It is not difficult to see through the exhibitions in recent years: from high-tech ceramics to hard alloys, from titanium to silicon, various new watch materials have come into being. At the same time, the big-name watch factory is fully engaged in exploring new-generation materials, and a competition that challenges traditional watchmaking skills has begun.

 Abrasion resistance is the first problem solved by new material watches. In addition, its lightness makes it more suitable for sports wear. In appearance, this new material watch is generally fashionable and beautiful, and is different from ordinary timepieces, so it is very popular with young people.

 There are many new types of watches today. In addition to the ceramics and titanium alloys mentioned above, there are also materials such as silicon, tantalum and tungsten-titanium alloys. The following editors will recommend some new material watches for you, and explain the characteristics of various materials for you.


The ceramic material has a unique appearance and excellent hardness, scratch resistance, corrosion resistance and high temperature resistance. In recent years, it has become one of the materials of choice in the high-end watch industry. Top watch brands such as Hublot, Panerai and Chanel have launched their own ceramic watches, and the craftsmanship has become increasingly sophisticated and nearly perfect.

 Chanel J12 white watch

 The J12 white watch can lead the trend, which must be attributed to white high-tech precision ceramics, an innovative precious watchmaking material. Chanel has selected high-tech precision ceramics as the watchmaking material for J12 watches since 2000. It uses the high-tech precision ceramics’ high hardness, resistance to scratches and oxidation, and diamond powder polishing technology to make ceramics shine like The metal-like dazzling light makes the watch never fade and is not easy to wear, and has high sensitivity. It is especially important that ceramics can adjust the temperature according to the body temperature, which is extremely comfortable to wear.


 Titanium is found in the earth’s crust, and its appearance can be bright and shiny metal, or silver gray, dark gray powder. Titanium is a light, hard, heat-resistant and cold-resistant metal with an oxide film on the surface to prevent wear and rust.

 Panerai Luminor 3-Day Power Reserve Titanium Watch

 This long-powered Panerai made of titanium is an example of a rugged watch. This case has a unique structure that fully protects the watch from magnetic field interference. It is extremely practical and can be used in daily life to prevent the magnetic field generated by the charging device of household appliances, computers and mobile phones from affecting the watch movement. Impact.

 Its case is a classic Luminor Submersible frosted titanium case. The winding crown is equipped with a lever bridge protection device. The crown is locked to enhance the waterproof effect to 300 meters in the deep sea. This watch also represents a revolution in the design of this watch: the rotating titanium bezel design follows the 1950s Panerai design for the Egyptian Navy, non-reflective black ceramic dial surface, with titanium straight lines and dots Time scale. The bezel is set to rotate counterclockwise only to prevent the bezel from turning clockwise inadvertently, affecting the calculation of the diving time.

 carbon fiber

 Carbon is a magical material, and it has been called the magical title by most people since it appeared in everyone’s middle school chemistry class. In theory, high pressure and high temperature will turn into diamonds, and drawn fibers can be shaped into countless different images. Regardless of the wing of the aircraft or the tail fins on the missile, carbon is used as the material; the carbon material is so complex that it is unimaginable. It can make the firearm more accurate, the cooked meat more delicious, and make the motorcycle faster. , Can also make the Japanese knife’s blade sharper; it has been in the fashion industry for a long time, such as carbon fiber watches.

 Hublot ‘Cathedral’ Carbon Fiber Watch

 This ‘cathedral’ minute repeater tourbillon and column wheel chronograph, 100% of all components including the movement plate is made of carbon fiber, the first in the world. The mechanical structure of this watch is sophisticated and sophisticated. It uses three main high-complex watchmaking processes and is well received by industry experts and collectors. At the same time, it also incorporates an absolute modern spirit: its main manifestation is that three complex processes can be seen from the side of the dial.


 Silicon is the most common element in nature after oxygen, equivalent to 28% of the earth’s crust. It belongs to crystals, that is, non-metals, and has a density equivalent to 1/3 of steel. It has high hardness, magnetic resistance, and high resistance. Corrosion characteristics make it lighter and stronger than metal materials such as steel. Using silicon to make the escapement fork, escapement wheel and balance spring of the watch can ensure that they can run smoothly without lubrication. As far as the hairspring is concerned, silicon can make a special hairspring and reduce the weight at the same time, thereby improving the isochronous error of the watch.

 Roger Dubuis silicon balance watch

 As a star product of the SIHH2013 series, this watch is the world’s first fully silicon case watch. Titanium is twice as light as steel, and silicon is twice as light as titanium, but its hardness is 4 times that of titanium, which makes it At the same time, taking into account the advantages of hardness and lightness, the biggest feature of this watch is that it is equipped with four balance springs, running in pairs and careful layout, which can immediately offset running errors caused by position changes. In other words, the tourbillon cancels the gravity of the center of the earth for one minute, and this watch can cancel it instantly.

Interview With Iwc Chief Executive Officer Christopher Glainger-haier: Unique Expo Design Expo Hall Pavilion

What role does architecture play in creating excellent working conditions? Why is the new watchmaking center carrying the soul of the IWC brand? Christoph Grainger-Herr, CEO and architect of Schaffhausen IWC, personally participated in the design of the new watchmaking center.

Christopher Glenn-Haier, IWC Chief Executive Officer

Why were you obsessed with architecture when you were a young student?
Christopher Glainger-Hale: The art of architecture involves much more than just designing a practical building. A building is a living space that directly affects the way people live or work. I also saw this through the new watchmaking center: more than 230 employees called the building the ‘home’ of their work. The design of this building affects their daily activities and their social relations. Therefore, architects need to understand how people behave and how people communicate with each other. This overall perspective has always fascinated me.

As an architect, what are your requirements for a watchmaking center?
Christopher Glainger-Haier: Of course, this building must have perfect production conditions and provide an excellent working environment for our employees. It is also important to provide visitors with a unique experience. But we need more than just a functional factory building-we need a building with both appearance and connotation: both aesthetically pleasing and the soul of our brand. Therefore, we have spent a lot of time thinking about how to accurately convey the essence of IWC to our employees and visitors through the form of architecture, just as we treat the design of stores, exhibitions and so on.

What role do you play in all your work?
Christopher Glainger-Hale: After deciding how much space to build to best meet our production needs, I participated in drafting the initial architectural design and setting the tone for the architectural design. During the subsequent design process and construction, I was the representative of IWC’s architectural issues, and made architectural aesthetic decisions, and was responsible for deciding what materials to use.

Where did your design inspiration come from?
Christopher Glainger-Hale: I was thinking of a modernist World Expo pavilion in my mind. These pavilions are already the biggest achievements of countries in displaying their technology, trade and art. I think this kind of integrated exhibition of art gallery, studio and engineering design is very suitable as the basis of our architectural design. The classic modernist style perfectly fits our brand image. We are a 150-year-old manufacturer, but at the same time we are a future-oriented company. Modernist architecture can perfectly reflect this. It is not retro neoclassical, but a classic interpretation of the future.
How does the art of architectural design improve working conditions?
Christopher Glainger-Hale: Many factory buildings are now designed as glass cubes. But this is obviously not suitable for the production workshop, because its shading effect is very small, resulting in the temperature inside the building will be very high. It is also difficult to divide the space, because glass is everywhere. Therefore, we did not want to use the all-in-one glass curtain wall, but chose the form of base with pane glass, plus the flat roof beyond the facade, thus obtaining the shading effect. The automatic shading system uses mathematical calculations to calculate the eaves protrusion of the eaves-a combination of the two, which together creates a flexible space that can be easily divided according to demand, and has sufficient sunlight without causing glare.

Does the art of architectural design play any other role?
Christopher Glainger-Hale: When you step into this new watchmaking center, you will immediately feel what kind of brand IWC is, and also feel the pride of our employees for their work. If we distributed production to different floors or different buildings, you would not have this feeling. For example, in order to promote effective teamwork, we have set up corresponding ‘full staff’ work areas. Members of the same team can discuss the goals, quality requirements and current problems of the department together in the corresponding ‘full staff’ work area. From this perspective, it is the architectural art that has improved the speed of communication and improved the process. We also used a variety of architectural design techniques to create a very special atmosphere, such as the laying of wooden boards for the raised flat roof. This makes this new building feel a little residential-a house with a spacious balcony, creating a warm atmosphere.

How does this building reflect the brand value of IWC?
Christopher Glainger-Hale: The pure black frame of the pane and the bright white flat roof form a strong contrast effect-and the dials of many of our watches also use this contrasting contrast design. The ‘wood core + warm-colored stone’ floor conveys a sense of warmth and luxury. The warm, central area of ​​the entire plant is surrounded by a shady, laboratory-like production area. The coexistence of this luxurious leisure style and precision engineering style perfectly condenses the spirit of the IWC brand.

Heritage Launched The Heritage Cronometro Tipo Cp-2 Watch

In the late 1950s, the Italian Armed Forces wanted to update the Tipo CP1 chronograph, which is standard on the Air Force and Navy. The technical specifications require the watch to be perfectly legible, with a diameter of 43 mm, which meets the needs of pilots wearing flight suits. The buttons and bezel are safe and convenient to operate, and the timing function is accurate and reliable.

   The Italian armed forces chose Zenith and its Calibre 146DP manual winding movement. Calibre146DP was one of the most famous and reliable movements at the time. The watch driven by it was named TIPOCP-2 by the Italian Air Force. Worn by the famous Lockheed F-104 Battlestar pilot, these timepieces became an important extension of the on-board instruments installed in the cockpit. Pilots love these watches so much that they wear them even if they are not performing official duties.

   In recent years, Zenith’s 2,500 watches for the Italian Armed Forces have repeatedly hit high prices in the antique market. In commemoration of this legendary timepiece, Zenith has adhered to the original spirit and design and launched a modern version: HeritageCronometroTIPOCP-2 (No. 03.2240.4069 / 21.C774), limited to 1,000 pieces.

   The case of the new chronograph is made of stainless steel and also has a diameter of 43 mm. It is equipped with an ElPrimero 4069 self-winding movement with a frequency of 36,000 times / hour (5 Hz). Chronograph seconds and 30-minute timekeeping (3 o’clock position) function. Fully respecting the spirit and characteristics of the predecessor, the new chronograph also provides a 50-hour power reserve for easy application. The oscillating weight is decorated with a ‘Geneva Ripple’ pattern.

   The dial is black, and the faceted hands are rhodium-plated and coated with a SuperLuminova SLNC1 fluorescent layer to ensure perfect readability even under harsh conditions. Arabic numerals are also coated with SuperLuminovaSLNC1 fluorescent layer. The bezel and buttons are sensitive and convenient, ensuring precise and reliable operation, and impeccably follow a series of technical specifications proposed by the army.

   The watch features a double-sided anti-glare arched sapphire crystal, a black calfskin strap (rubber-lined), and a stainless steel three-fold clasp. Photo / text watch home Xu Chaoyang)

Tom Brady And Tag Heuer Fans Celebrate This Historic Victory In Boston

TAG Heuer returned in triumph after welcoming Tom Brady’s historic victory in Boston. Legendary quarterback Tom Brady attended a celebration feast at the Sonsie restaurant on Wednesday night and celebrated his victory in the 2017 Super Bowl with more than 200 TAG Heuer VIP guests. Tom Brady became the first and only quarterback in the history of winning the Super Bowl five times. He still paid tribute to the fans, took photos with them, and signed the jersey.

   To celebrate his unprecedented victory, TAG Heuer gave him a TAG Heuer Carrera Heuer 02 Tourbillon Chronograph with ‘5 Championships’ engraved on the bottom. This commemorative watch is designed to celebrate this historical moment created by Tom Brady and also symbolizes the precious cooperation between the quarterback and the Swiss luxury watchmaker.

   ‘I am very proud to send TAG Heuer’s prestigious TAG Heuer Carrera Heuer 02 tourbillon chronograph to TAG Heuer North America President and CEO Kilian Muller’ To the greatest quarterback in history. Tom Brady has no fear of challenge, accomplishes himself, and leads the team to defeat. The TAG Heuer family is proud to own this legendary quarterback and congratulations on his achievement. This historic feat. ‘

   New England Patriots quarterback Tom Brady said: ‘I am honored to wear this TAG Heuer Carrera Heuer 02 Tourbillon Chronograph to commemorate this special moment of victory. During the season, I wore TAG Heuer Connected smart watch is participating in training, and now the season is over, I am very much looking forward to wearing a mechanical watch. ‘

   The TAG Heuer Carrera Heuer 02 tourbillon chronograph is equipped with a COSC-certified automatic chronograph function. It is equipped with a titanium carbon fiber flyback tourbillon, which is the most sophisticated in the TAG Heuer series. Features. Known for cutting-edge watchmaking technology, this watch embodies TAG Heuer’s commitment to luxury for the people.

Casio Sheen Spokesperson Gui Lunmei Interprets The Wisdom Of Life

Whether it is a newcomer in the workplace or an emerging professional elite, every brave and positive urban woman has her own wisdom in life. Casio’s metal pointer female watch brand SHEEN, the spokesperson of Jinma Yinghou Guilun Magnesium, has launched four micro-movies for the brand on April 28 in Youku. In the first micro-movie Elegant, Gui Lunmei played Cinderella Emily, a wonderful story of gorgeous transformation during love; and the second micro-movie Smart was officially launched on May 13.

 In the second film, Gui Lunmei plays Sophia, an urban elite working in a foreign investment institution. ‘If you can’t take it, just leave it!’ Sophia is lingering in the past, and an unforgettable relationship is lingering. Maybe you are experiencing the same difficulties and setbacks at the moment. All things can only start from the heart with their own wisdom, determined to let go of a new life.

 In the film, SHE-4029SG-7AU worn by Gui Lunmei, like a friend who listens quietly, witnesses the growth of the heart in seconds. The use of rose gold on the strap and bezel makes the entire watch exude classic wisdom. The dark blue crystal at the crown brings quiet power to the mind. The deep blue Roman numerals and blue antique design hands make the watch gather positive energy in every second.

 Elegance and ability coexist, showing the intelligent image of women in the workplace

 SHE-4029SG-7AU Guilun Magnesium wore the popular watch SHE-4029SG-7AU when it appeared in front of the audience. The rose gold bezel and the silver on the strap, and the Swarovski crystals at 3 and 9 o’clock highlight the elegance of urban women. The striking blue Roman numerals and hands on the white dial set off professional women’s elegance and ability.
SHE-4029SG-7AU ¥ 1490
Main parameters: 50 meters waterproof; stopwatch display; date display

 Refreshing and simple, intoxicating silver moonlight

 SHE-4029D-7AU adopts silver-white color as a whole. Except for the dial, the bezel, strap, Roman scale, and hands are silver; it contrasts with the clear Swarovski crystals at 3 and 9 o’clock in the white dial. The clear moonlight in a quiet summer night is intoxicating.
SHE-4092D-7AU ¥ 1190
Main parameters: 50 meters waterproof; stopwatch display; date display
Dazzling, releases wisdom
The SHE-4030 series is also listed at the same time as the SHE-4029 series. Unlike the SHE-4029 series, while continuing its simple retro style, the SHE-4030 series has a bezel embellished with Swarovski crystals to emphasize the gorgeous temperament unique to women. Noble and elegant temperament will be amazed at the business dinner in a dress and a small dress.

 Noble and elegant, interpreting gorgeous with simplicity

 SHE-4030SG-7AU has a simple and elegant watch body design, and the Roman numeral scale expresses the popular retro style nowadays. Except for the 3 o’clock and 9 o’clock positions, the rose gold crown is also covered with Swarovski crystals, and the gorgeous transformation is at this moment!
SHE-4030SG-7AU ¥ 1390
Main parameters: 50 meters waterproof; stopwatch display; date display
Casio SHEEN watch series use SWAROVSKI crystal
SHE-4029 series and SHE-4030 series watches have been sold in major counters throughout Casio

Rolex Rolex Legends Race 50 Years Present Xiangjiang

Born in 1963, the Rolex Oyster Perpetual COSMOGRAPH DAYTONA watch has experienced more than 50 years of legendary journey. With its reliable and outstanding performance, it has become a popular chronograph watch in the racing field. To celebrate the 50th anniversary of this classic watch series, from May 30th to June 12th, Rolex will grandly present the ‘From DAYTONA to COSMOGRAPH DAYTONA Love Speed’ exhibition at the Rolex Store in Tsim Sha Tsui, Asia’s Top Watch City, to showcase COSMOGRAPH DAYTONA The exquisite craftsmanship and extraordinary charm of the watch, as well as its brilliant achievements in the racing world.

Rolex sponsors Daytona 24 Hours trophy

The public will not only be able to explore the legendary journey of COSMOGRAPH DAYTONA 50 years since its birth, but also have a chance to enjoy up-close selections of this series of watches. The two-week exhibition will lead a group of visitors through the space-time tunnel, focusing on the Oyster Perpetual COSMOGRAPH DAYTONA watch, which has carried 50 years of time, and will display Rolex Dayton by displaying precious historical materials and objects. Take the wonderful legends of races and watches and lead the public to experience unforgettable moments on the racing track.
The development of legendary watches
Called the perfect Rolex Oyster Perpetual COSMOGRAPH DAYTONA watch, it has won unprecedented success in both style and function and enjoys a worldwide reputation. It has been praised for its extraordinary chronograph in many aspects. In 1963, Rolex launched a new generation of chronograph watches for racers-Cosmograph. This Rolex-created name and its innovative style immediately made this new model stand out; in 1965, the Cosmograph watch evolved further, replacing the original pumping button with a screw-down chronograph button. The screw-in button is a finishing touch to the Oyster case concept, protecting the button from accidental pressing. In order to highlight the enhanced waterproof performance, ‘Oyster’ is engraved before the word ‘Cosmograph’ on the surface. The outer ring of the speedometer is printed with black Plexiglas Plexiglas coating, while the white scale makes the reading clearer, which is another new feature of the watch. With the launch of many new surfaces, the previous series have become more abundant. One of them, known as ‘Paul Newman’, is more famous because of the famous American film star and racer who is a sportsman’s icon. He often wears this surface Daytona watch. His favorite surface design allows the wearer to read clearly in the tough racing environment.

This exhibition shows the speedometer used in the 1955 Daytona race

The calibre 4030, introduced in 1988, is equipped with, among other functions, the ‘heart’ of Rolex-a balance wheel with variable inertia balance wheel, fine adjustment screws and Breguet balance spring, and a brand invented in 1931. Automatic winding component of the perpetual rotor. The improvement of the watch is not limited to the technical level. This redesigned version of 1988 laid the foundation for today’s noble and elegant style for the Cosmograph Daytona watch. Rolex launched the reinterpreted Cosmograph Daytona watch in 2000, not only the first in history. The boom in Cosmograph watches is leading the future of chronographs. In 2013, to celebrate the 50th anniversary of the Cosmograph Daytona watch, the first platinum oyster wristwatch in the professional series was designed, with an ice-blue surface paired with 950 platinum, the supreme rare metal. This surface color design is unique to Rolex platinum watches. The Cerachrom ring on the watch is the exclusive innovation of Rolex, which is durable and exquisite.
History of a unique track
This classic Rolex watch is named after Daytona, Florida, USA. Daytona has a famous long straight beach and has been the legendary capital of land speed records since 1903. The first Daytona Continental was held in 1962. Just one year later, the Rolex Cosmograph Daytona watch was launched, and the race and wristwatch were born at the same time, and the fate of the two has never been separated. In 1992, Rolex sponsored the “24 Hours of Daytona”, officially establishing a long relationship between the two, and the event was renamed “Rolex Daytona 24 Hours”. The oldest and most prestigious race in the United States kicked off the international racing season and was referred to simply as ‘The Rolex’. This legendary event celebrates its 50th anniversary in 2012, and one year later in 2013 is the 50th anniversary of the Cosmograph Daytona watch.

Wempe Magic Beads Reinterpret ‘jewelry’

At the beginning of the WEMPE Jewelry Plug & Play series, the perfect combination of jewellery and classic craftsmanship was perfectly combined. Every piece of jewelry takes great care of the perfection of details and the effect of mashups. The bead buckle interface of the original technology and the matching taste of noble materials perfectly fit the natural pursuit of women’s lifestyle.

   At the beginning of the WEMPE Jewelry Plug & Play series, the perfect combination of jewellery and classic craftsmanship was combined. Every piece of jewelry takes great care of the perfection of details and the effect of mashups. The bead buckle interface of the original technology and the matching taste of noble materials perfectly fit the natural pursuit of women’s lifestyle.