Changes To Audemars Piguet, North American Ceo Promotes Global Director

Philippe Merk, global chief executive of Audemars Piguet, recently left this traditional family-owned watchmaking factory in Brassus. The brand’s current North American chief executive, François-Henry Bennahmias, has been promoted to global director.
Last month, François-Henry Bennahmias and Arnold Schwarzenegger at the Audemars Piguet New York Royal Oak Anniversary
Today’s situation is probably expedient, but this is the long-awaited situation of former Audemars Piguet North American CEO.
    Philippe Merk stepped down from the position of Audemars Piguet Global President, and François-Henry Bennahmias was temporarily appointed as general director-an Audemars Piguet spokesperson confirmed the matter on the morning of the 24th.
    Bennahmias has taken over the US business since 1999 when the brand began to control the distribution channel itself and set up an office in New York. Bennahmias was responsible for designing a series of attractive limited works through close ties with high-end celebrities such as Arnold Schwarzenegger, and actively participated in charities such as Schwarzenegger’s ‘After-School All-Stars’ and ‘Time to Give ”and making the flagship store on 57th Avenue one of New York’s first large watch sites, making Audemars Piguet one of the most successful brands in the United States over the past 10 years.

Mid-autumn Moon-watching

The annual Mid-Autumn Festival is one of the most important festivals in traditional Chinese customs, and it is also a special festival that best reflects family care. On this day, we are customarily a family reunion day. At the same time, this day is also the day when the moon is the roundest and brightest. The moonlight shines on the earth, and the dark night has a different beauty. The coolness after midsummer makes us so comfortable. For those who love watches, this day is also a good day to appreciate the moon on the wrist, the moon phase on the wrist, echoing the starry sky Haoyue Yao, don’t have a taste.
Lange Pocket Lange 139.035F

 
Model: 139.035F
Movement type: manual machinery
Case material: Platinum
Strap Material: Crocodile Leather
Case diameter: 41 mm
Watch price: ¥ 526000
Watch details: Lange 1 Moonphase “Lumen” watch, this new Lange watch launched in 2016, for the first time illuminated the watch’s moon phase dial, which is also the very few (probably and only) so far with a luminous moon Phase watch. Of course, because the limit is only 100, not everyone has the opportunity to get it, but it is a must-see moon phase watch. The moon phase disk of the watch is laser engraved, drawing more than 1,000 extremely small stars, forming a gorgeous starry sky pattern, under the fluorescent effect of the luminous coating at the bottom, blooming magnificent scene.
Jacques Dross Star Collection J012633203

 
Model: J012633203
Movement type: automatic machinery
Case material: 18K red gold
Strap Material: Crocodile Leather
Case diameter: 43 mm
Watch price: ¥ 250500
Watch details:
Model: 7787BR / 29 / 9V6
Movement type: automatic machinery
Case material: 18K red gold
Strap Material: Crocodile Leather
Case diameter: 39 mm
Watch price: 234700
Watch details: breguet / 5524 /
Watch comments: Few people can really understand Breguet, so it is owned by only a few people. Many elements of the Breguet watch are very different from the existing mainstream watch design styles. In comparison, it seems to always adhere to the traditional gentleman style, showing pure European aristocratic taste in extremely detailed places. Breguet likes to hang the moon upside down on the dial, just like the origin of the moon phase, hanging from the sky. This Breguet watch uses an interesting moon face shape to decorate the moon phase disk, which appears and disappears during the day and night alternation process.
To sum up: Mid-autumn moon appreciation is already a tradition. The literati in the Chinese culture loves the moon, but in the eyes of western scientists and astronomers, it is mysterious and wonderful. The watchmaker hid the moon phases in their eyes into a small timepiece, and gave the mechanical timepiece humanistic care through a unique modification. These three moon phase watches are the classic representative works of their respective brands, and they also show the wonderfulness of the moon phase timepieces.

Rolex Is Committed To Supporting The World’s Premier Architectural Exhibition─the Official Opening Of The 2016 Venice Biennale

The Venice Biennale 2016 was held in Venice from May 28 to November 27. This is the second time in three years (2014, 2016 and 2018) that Rolex has been the exclusive partner and designated timepiece of the International Architecture Exhibition-Venice Biennale. Rolex became the world’s leading luxury watch brand, derived from the belief of Hans Wilsdorf, the founder of more than a century ago, dedicated to excellence at every level. He created a new case structure, making the classic Oyster series the first waterproof watch, just like the great building, it has stood up to time after washing the chain.

   Arnaud Boetsch, Rolex’s director of communications and imagery, said: We are very proud of our collaboration with the Architecture Biennale. Architecture and watchmaking have a lot in common. Both must have both function and aesthetics. They must be convenient and practical, and pleasing to the eye. To achieve this, it is necessary to reach the highest level of precision and performance. This is where Rolex excels. It will also be shown to the world in an exhibition in this historic city in the next six months.
   Over the past 50 years, Rolex’s requirements for the design and construction of its office buildings have been consistent with the watchmaking philosophy and strive for excellence. The company’s latest two office buildings, the Dallas office building in Texas designed by Kengo Kuma, and the Milan office building designed by Studio Albini in Italy are the focus of the exhibition. Rolex is held in the garden of the exhibition.

The Rolex Service and Logistics Center in Milan is designed by Ebbini Architects. It has an avant-garde style, and the streamlined exterior is paved with ultra-precise metal.

Studios Albini Architects Francesco Albini

The Rolex Texas Dallas office building was designed by KengoKuma, and its credo is to integrate nature into its buildings.

Kengo Kuma
   Lord Norman Foster, Daniel Libeskind, Frank Gehry, Ryue Nishizawa, and other well-known architects have all sponsored Rolex’s Creative Arts sponsorship program ( Rolex Mentor and Protege Arts Initiative). Since the program was established in 2002, artists who have served as mentors include Álvaro Siza, Kazuyo Sejima, Peter Zumthor, and David, who is currently a mentor. . Zibo Fei (or Sir David Chipperfield) was curator of the 2012 Architecture Biennale.

British architect Sir David Chipperfield

The pursuit of excellence
   Just as the great building was designed and built by discerning architects, the watches created by discerning watchmakers have surpassed the highest levels of precision and performance. Rolex has long understood the subtle interaction between the two-from its two motivations: innovative thinking and strong creative ideas. The fine structure of the watch is like a mansion, which has been refined and refined, but it looks effortless. Whether it’s technology or appearance, Rolex has always strived for excellence. In pursuit of a perfect fusion of function and form, the design is meticulous and the production is meticulous.
   Rolex sponsored the 3rd Venice International Architecture Exhibition from 2014 to 2018. This cooperation really makes sense, because Rolex has always been committed to supporting first-class buildings. Rolex is honored to work with the world’s most important forum to think about improving the living environment and discuss how to open up the future.
   Rolex founder Hans Wilsdorf is far-sighted. In 1926, he revolutionized watchmaking technology and introduced the world-famous watch-the Oyster Collection. Today, the Oyster Series has been in existence for its ninetieth anniversary and still adheres to its philosophy, which is to bring new life to the future. This is the first watch to be worn in any environment, whether on the ground or in water, or even in extremely hot or cold places. Its elegant appearance and superb technology combine to complement each other, completely changing the function of the watch. Since then, technology has continued to improve, including new movements, which have served as a model for watch design and are still regarded today as a guide. Like great buildings, they stand the test of time.

The Rolex Lausanne Education Center designed by Rana-Nishizawa and Kazuyo Sejima Architects of SANAA is regarded as a model for modern bamboo design.

Rolex Education Center, whose architects Ryue Nishizawa and Kazuyo Sejima won the Pulitzer Prize for Architecture in the same year they were inaugurated.
Dallas’ dynamic architecture
   With the Dallas Building designed by Kengo Kuma, Rolex will introduce a new form of office architecture to the city. The building is located in the Harwood District, near the original Rolex 1984 building. The Rolex 1984 Building is the first office building ever built in the suburbs of Dallas. ‘The theme of design is to integrate architecture into the land,’ Kengo Kuma explained. ‘Usually the office buildings are independent and separated from the surrounding land. So from the beginning, I connected the building to the ground with a low Japanese-style wall, and then twisted the building to create a ground-to-building, bottom-up The dynamic movement of the building shows the dynamics of the building. ‘

Kengo explained the design concept of the Rolex Dallas Building: ‘Usually the office buildings are independent and separated from the surrounding land. So from the beginning, I connected the building to the ground with a low Japanese-style wall, and then connected the building Twist, creating a continuous dynamic from the ground to the building, showing the building’s dynamics. ‘

Kengo designed the Rolex Dallas office building to break the clear boundaries inside and outside the building and create a harmonious spatial relationship
Made in Milan
   In Milan, the design committee of Rolex’s new maintenance and logistics center originally planned to renovate an existing 1950s building in the Roman Gate area, making it completely different from Rolex’s 19th century office building in the city center. Rolex has appointed Studio Albini Associates because of the company’s excellent track record, the existing building has been carefully modified or modernized, which involves historic buildings from time to time. These projects include Consob’s Milan headquarters, a cleverly renovated 19th-century building; and the carefully refurbished Masmai Fort in Riyadh, Saudi Arabia, built with clay and mud bricks, with a long history; and A more recent project-the innovative restoration and expansion of the Benedictine Abbey of Our Lady of the Assumption Church in Lombardy, Italy.

The design of the Rolex Milan office tower fully reflects the sophisticated beauty of modern design

Future architect
   Rolex is honored to inspire a new generation of talented young architects through its charitable initiative, the Rolex Creative Funding Program. This philanthropic project establishes master-disciplinary relationships between the masters of seven arts and promising young rookies, receiving individual guidance. The seven arts are dance, film, theater, music, visual arts and literature. In 2012, buildings were included in the plan and separated into a category.

Kazuyo Sejima works as Yang Zhao’s architectural mentor
   During the one-year instruction period, the mentor must spend at least six weeks with the students to help the students conceive, share experiences, and even co-create. This experience has a profound impact on both the teacher and apprentice. So far, Alvaro Siza (Portugal), Sakashima (Japan) and Peter Zumthor (Switzerland) have respectively used this plan to guide a talented young architect .

Rolex Architecture Instructor-Peter Zumthor (Switzerland)

Rolex Architecture Instructor Álvaro Siza (right) instructs student Sahel Al-Hiyari

Building Instructor 2O16–2O17
   British architect David. Sir David Chipperfield served as an architectural mentor for the Rolex Creative Awards 2016-2017 funding program. For serving as a mentor, David. Zibo Fei is very excited because he pointed out: ‘Without such encouragement, maybe I would not challenge myself and have the confidence to imagine or dream.’

Year Of Destiny? Looking Forward To The 2015 Antique Clock Collection Market

Looking back at the end of 2014, I could almost hear the relief and sigh of satisfaction from the watch collection (especially the antique watch collection). Despite the political turmoil around the world, the financial market continues to be unstable, and the demand in the world’s major consumer markets is weak … (this list can even continue), the antique watch collection market is very resilient, with amazing sales Impressed.
   Major auction houses and retailers have released record annual sales reports, and the antique watch collection hobby group has continued to grow. Patek Philippe Henry Graves Supercomplication (Henry Graves Super Complicated Pocket Watch) has sold for $ 24 million-previously this These prices are only the patents of top Impressionist paintings, Le Mans winning Ferrari cars and rare blue diamonds.
   What about 2015? Business as usual? How will changing exchange rates affect prices? Will the value of key market consumption decline after the decline? Season after season, more and more auction houses and retailers join the market, but there is only one piece of cake. How will the offer change? What impact will new digital media have? Let’s put these questions together!
   I believe that the overall situation of the antique watch collection market in 2015 should be healthy! First, from a global perspective, market demand is increasing every day. Similar to works of art and antique cars, antique watches have unique and exclusive characteristics, and even if they meet material conditions, they are still not readily available. In addition, with the exchange of related professional knowledge, no matter players who have been soaked for a long time or rookies who are new to the bezel, they can clearly see that buyers are becoming more confident and they dare to pay high prices for top auction items.

Unique! On December 10, 2014, New York, Patek Philippe Ref.658 gold plate black plate three-question perpetual calendar moon phase dual pursuit hand chronograph pocket watch (produced in 1937, without front cover) was sold at Sotheby’s for $ 527,000 (Estimate 200,000-400,000 USD).
   Thanks to the Federal Reserve and the European Central Bank, the currency in this system will never disappear. Now, with just a few clicks of the mouse, we can understand whether this watch has been restored, who set a new world record at the auction house, why, and which watch has just been stolen recently. So, for a novice who is new to the watch circle, can he regard digital media as the new religion and watch watches blog as the Messiah? With caution, blogs, Instagram, and Facebook are like real-life meetings, and the loudest sounds are not necessarily the most correct! In other words, the main point is to do your homework beforehand to discern who is an expert and who is a ‘brick’.
   So, does this simply mean that the value of antique watches will increase by 5% or 10% or more in the new year? The first thing to be clear is that the value of a watch depends on its model, identity and maintenance. Regardless of the specific price (or the currency)-thousands or even millions, only the rarest and most original models will be favored and contested. I believe that a wise spring acquisition will add 10% in the fall. Is this true for all markets worldwide? The answer is determined by the exchange rate market! For example, if the Swiss franc appreciates by 10% or more compared with a fixed exchange rate currency over the same period, then the acquisition in the Swiss franc area in the spring is wise, and in the fall, it may not be profitable, or it may still lose money.
   Is there a key currency in the market for antique watches? Yes and no. How to say? Unlike gold, oil, or diamonds, those antique watches are no longer produced, and their supply comes from all over the world, so its value is generally not controlled by a single currency. If there is, it is also the influence of the euro area, the United States, and the countries or regions with currencies that closely follow the dollar (such as Hong Kong). Because of this, the overall value of antique watches will be more stable, which is good news for all collectors.

   What about the market supply-are there enough resources for high-quality timepieces to meet the needs of collectors? With such a large number of auction houses and retailers vying for high-quality watch resources, it is truly unprecedented to compete for service to watch collectors. Is the impact on the market good or bad? I think this is a good thing, because more and more market participants will compete fairly and effectively, to please collectors, and to try their best to acquire their business. What efforts? Just to name a few-luxury auction directories, more competitive interest rates and commissions, other special services, and more.
   Can these participants survive by the end of 2015? Maybe not, but those who have survived must have occupied a certain type of watch niche market, whether it is sports, high-end or low-end, retro or modern …

Explore The Tag Heuertag Heuer Monaco Legend

From TAG Heuer’s first launch of the world’s first Monaco watch in 1969 to the stunning debut of the Monaco V4 in 2004, and the birth of the 40th anniversary of Monaco in 2009; ‘Steve Falcon Steve McQueen and legendary GP driver Jo Siffert to F1 World Championship Lewis Hamilton (Lewis Hamilton), the TAG Heuer Monaco series and its star ambassadors have been together for more than forty years. As a Monaco collection chased by fashion people, it is not only a subversion of tradition, but also a synonym for TAG Heuer’s innovative aesthetics.
日 On May 29, 2011, the F1 Monaco Grand Prix is ​​about to begin. As the most difficult stop in F1, the Monaco Monte Carlo circuit has always been called ‘the pearl in the crown’. This time, TAG Heuer will take you to follow the famous watch collector Mr. Ding Zhixiang, enter this country filled with luxury taste even in the air, personally experience the legendary charm of this top event, and explore the legendary story of TAG Heuer Monaco series

At the most challenging track in Monte Carlo, drivers must guarantee the accuracy of every move to avoid accidents. Only the top drivers can win on this track, and the drivers also win the Monaco Grand Prix. The cup serves as a lifetime wish. The Monaco Grand Prix is ​​a fusion of speed and passion. It is so compatible with TAG Heuer’s pursuit of speed limits and challenging timekeeping precision. The Monaco series with the same name as the Grand Prix fully embodies this spirit.

There are three key figures in the birth and legend of the TAG Heuer Monaco series. The first is the fourth generation of the TAG Heuer brand, Mr. Jack Heuer, who has further infused the TAG Heuer’s innate racing spirit into product development, giving birth to the most racing-born Monaco series. The second is the legendary Swiss racer Jo Siffert, who has twice won the Formula 1 Grand Prix and is the first ambassador for the TAG Heuer brand. It is also the prototype of the character in the racing movie ‘Le Mans’. The third is the famous Hollywood star Steve McQueen who brought Monaco into the legendary field. Influenced by his friend Joe Seefeld, McQueen wore Monaco in the film ‘Le Mans’. Since then, the world’s first water-resistant square watch has become famous! TAG Heuer Monaco evolved into an avant-garde style, capturing the spirit of the times and a symbol of dreams and beliefs.

TAG Heuer and McLaren team have cooperated for more than 20 years. It can be said that the McLaren team is the most successful team in the history of the Monaco Grand Prix. Although it won the championship for the first time in 1984, they have won 15 times in 2010. The champion, who won the title 9 times during the 10 years from 1984 to 1993. Senna, Prost, Häkkinen and Hamilton, the winners of the Monaco Grand Prix have all been TAG Heuer’s brand image ambassadors.

Follow Tag Heuer and watch collector Mr. Ding Zhixiang on a trip to Monaco, visit the F1 Monaco station, experience the luxurious life and magnificent architecture of Monaco, explore the legendary history of the Tag Heuer Monaco series, and cheer for Hamilton and Button!

Watches And Miracles’ On The Occasion Of The Asian Haute Horlogerie Exhibition, Baume & Mercier Celebrates Its 185th Anniversary And Hereby Announces Its Exclusive New Work: Clayton Series 18k Red Gold 1830 May Minute Timekeeping Pocket Watch.

The design of the new Clayton 1830 pocket watch is inspired by the antique works born in the 19th century of the brand. It is made of 18K red gold and highlights the long-standing high-end watchmaking skills of Baume & Mercier watches. This timepiece is a tribute to Asian culture. It symbolizes outstanding achievements in life and marks the 185th anniversary of Baume & Mercier. The connotation of this pocket watch is by no means a simple timepiece. It will pay tribute to the brand’s long tradition of watchmaking at the 2015 “Watches and Miracles” haute horlogerie exhibition with elegance and refinement.

 Baume & Mercier watch-the perfect fusion of precious heritage and modern creativity
 Since its founding in 1830, Baume & Mercier has been committed to creating a model that has stood the test of time. Adhering to the founder’s motto ‘Aestheticism, only producing the highest quality watches’, the brand draws inspiration from deep traditions and uses antique timepiece pocket watches as the model to create the first pocket watches of the Crichton series. It is a perfect combination of past and present. Unique bond.
 Just like the Asian tradition, the Clayton 1830 pocket watch has become an invaluable symbol of memory, embodying the brand’s outstanding watchmaking quality for 185 years. Like a magical amulet, this pocket watch is worthy of being passed on from generation to generation. It continues the rich heritage of the watch forever and is a tribute to the long history of the brand.

 As an example of Baume & Mercier’s extraordinary watchmaking skills, the new Clifton 1830 pocket watch faithfully reproduces the brand’s rich tradition and superior quality standards. This pocket watch was specially launched for the ‘Watches and Miracles’ Asian High-end Watch Show, with a limited edition of 30 pieces, paying tribute to the year of the brand’s birth-1830.
This timepiece will impress watchmakers and enthusiasts alike.
 Clifton’s 1830 five-minute timepiece pocket watch
 In the world of fine watchmaking, timepieces, especially minute repeater timepieces, are well-deserved masterpieces of high-level complication. Only talented master watchmakers can produce them. This new pocket watch is undoubtedly a model of precious timepieces, showing the fine watchmaking skills of Baume & Mercier for 185 years. The pocket watch is 50 mm in diameter and can be held in the palm of your hand. The 18K red gold case is polished with satin finish, with a simple shape and exquisite mechanism. The silver-white arc-shaped dial is decorated with Arabic numerals and 18K red gold studs. The hands are also made of red gold, bringing modern elegance to the whole. The exquisite case back is reminiscent of the brand’s 19th century antique pocket watches. The skeletonized movement crafted by the Baume & Mercier design studio is clearly visible under the sapphire crystal case back. The timekeeping mechanism is driven by a sheath key located at 4 o’clock, which sounds once every hour with low bass, and once every five minutes with successive bass and treble. Clifton’s 1830 five-minute timepiece pocket watch not only sounded the clock on time, but also played a unique and melodic melody like an instrument. The creativity of this timepiece is derived from the melodious sound of Stradivari. Like most top timepieces born in the early 20th century, this pocket watch is also equipped with a ‘full switch’ security mechanism: if the button on the right side of the case is not pushed to the bottom, the timekeeping mechanism will not be activated, thereby avoiding incorrect timekeeping.

 Sublime and sophisticated movement, highlighting the excellence of fine watchmaking
 Clifton’s 1830 five-minute timekeeping pocket watch is equipped with an extremely fine manual winding movement, vibrating at 18,000 times per hour (2.5 Hz) and a power reserve of 46 hours. Baume & Mercier Dubois
Based on the Dépraz add-on module movement (D73), this skeletonized movement is specially created. It is exquisite and exquisitely presents the aesthetic elements of antique timepieces: the bridge and the splint are specially cut. Decorated in Geneva with blue steel screws. In order to enjoy the extreme sound and high-quality time reporting of pocket watches, Baume & Mercier specially equipped customers with JMC
Lutherie’s ultra-light resonance disc is a composite of precious spruce and Nomex® / Kevlar® honeycomb structures. The craftsmanship of this base is no different from a real instrument. Limited edition of 30 pieces of Clayton 1830 five-minute timepiece made of 18K red gold, with a black lambskin strap, decorated with 18K red gold buttons and buckles. This pocket watch also comes with a luxurious watch box, which contains a leather storage bag, so you can take care of your precious timepiece at any time.
   Watch House Watch Special Report team will continue to send you the freshest and most up-to-date watch information. If you want to know more about the 2015 Hong Kong Watch Fair, please pay attention to the report topic of ‘Watches and Miracles’.